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Direct Flights from Asia to Nairobi Set to Boost Tourism and Economic Growth

The Out Of Africa Experience

  /  News Updates   /  New Direct Flights from Asia to Nairobi Set to Boost Tourism and Economic Growth
Direct Flights from Asia to Nairobi Set to Boost Tourism and Economic Growth

New Direct Flights from Asia to Nairobi Set to Boost Tourism and Economic Growth

Nairobi is set to benefit from enhanced connectivity with Asia, thanks to AirAsia X’s (AAX) new direct flights from Kuala Lumpur to Nairobi, launching on 15th November 2024. This move, part of a strategic collaboration with the Kenya Tourism Board, is expected to drive significant growth in tourism for both regions, offering four weekly flights that will open new travel opportunities.

This partnership between AAX and the Kenya Tourism Board will also include joint marketing campaigns aimed at attracting more tourists and promoting Nairobi as a major travel hub. With the East African Community targeting over 14 million international tourists by 2025, these flights play a crucial role in positioning Kenya as a key destination for global travelers, particularly from the Asia-Pacific region.

Beyond boosting tourism, the new route offers Kenyan travelers easy access to some of Asia’s top destinations through Kuala Lumpur. It is also expected to benefit Malaysia’s Visit Malaysia 2026 campaign, further promoting Malaysia’s cultural and natural attractions to African travelers.

This collaboration signifies a major step in strengthening ties between Kenya and Asia, stimulating economic growth, and fostering cultural exchanges.

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